Hey, I’m Maddison, welcome to my blog.

As a female aspiring to delve into the fashion industry, I wanted to show you what I love – FASHION DARLING – alongside my adoration for aesthetically pleasing ‘pretty things’. Currently studying Fashion Marketing and Management at the University of Southampton within the Winchester School of Art campus I decided to kick start this blog, linking with the social world in my attempt to conquer fashion. Thank you for visiting my blog, I hope you enjoy reading it as much as I enjoy making it.

A dynamic and creative individual aspiring to thrive in the fashion industry. Being a BA Hons undergraduate reading Fashion Marketing and Management at University of Southampton has stimulated me to be exceptionally determined and persistent to achieve a successful future. My persevering skills allow me to effortlessly achieve goals. I pride myself on my time management and self-discipline. Being a strong-minded person means I feel confident in what paths I’m going to follow. Respectful towards anyone regardless of their culture, social background and personality; everybody deserves to be treated equally. Receiving 82 in my solo presentation in third year demonstrates my flair for public speaking and communicative skills. My confident but not arrogant persona allows me to speak publicly and propose ideas without being reluctant. My ambition lies in the Public Relations sector, a career aspiration sparked by my 3-month internship at Tom Ford.

Ralph Lauren – Buying Assistant 2019

INTERNSHIP DATES: 1 MONTH 4^thSeptember 2019 – 2^ndOctober 2019

SAMPLE SALE: 20^thNovember 2019

SKILLS: Communication Skills/Organisation skills/Enthusiastic/Extrovert

Working for a month in the Showroom internship at Ralph Lauren showroom in September 2019 developed my professional persona. B2B meetings with fellow prestigious businesses advanced my communication skills in a specialised environment. Throughout my internship My enthusiasm was evident by arriving early each day and taking time to discuss with the team to understand the process thoroughly, developing an understanding of the programme used in buying. I was invited to a meal in Covent Garden with the company, celebrating the European unveiling of the AW/20 Childrenswear collection. After the internship I was asked to help out at the sample sale.

Tom Ford – PR Assistant 2018

INTERNSHIP DATES: 3 MONTHS 25^thJune 2018 – 17^thSeptember 2018

CHRISTMAS DATES: 1 WEEK 17^thDecember 2018 – 21^stDecember 2018

SKILLS: Writing Skills – Press Release/Resilience/Versatility/Dependable/Poised/Honesty

Working at Tom Ford ignited my enthusiasm for the PR industry. The main skill I developed while working at TF was reliability; I was trusted to deliver a Tom Ford evening gown to Vanessa Kirby by hand due to a mix up with the drop-off. The team indicated that they trusted my abilities to deliver the couture gown. Daily tasks included collecting all press articles to send to Mr Ford, sample management for prestigious publications and celebrities and styling for esteemed bloggers. My writing skills were tested when tasked with writing a press release for the luxury designer. My resilience was demonstrated by not taking a single day off throughout the internship; this meant I was viewed as dependable and loyal. This is shown as following the internship, I was invited back to the company for a week in December 2018.

Ginger – Fashion Stylist 2018

Skills: Creativity/Professional/Self-confidence

In March 2018 I styled the online ‘looks’ for Ginger, Norwich Spring/Summer campaign photoshoot. The skills I demonstrated while on the shoot were my personal creativity and flair for styling, as well as my self-confidence and belief in my own ability. The owner of the company commented on my professional work ethic.

Love Couture – Design Assistant 2013

1 Week

SKILLS – Creativity/Attention to detail

Working as a design assistant prepared my expectations for a job in fashion. The role developed my skills of time management working to strict deadlines. The experience allowed me to understand that fashion is a lifestyle. Love Couture required me to think on my feet and use my initiative, strengthening my professional abilities.